For the Ones Who Stand Beside You

Bride and groom kissing, groom dipping bride on a street, autumn setting.

Bridesmaids Dresses & Gowns in Mason City, Iowa

At Bliss bridal & formalwear, we understand the unique role each bridesmaid plays in your special day. Our collection of bridesmaids dresses is designed not just to complement the bride but to celebrate the individuality of every bridesmaid. Discover a range of styles, colors, and sizes that ensure your bridal party looks harmonious, yet distinctly beautiful.

Elegant Styles for Every Theme

Every wedding has its own charm, and our bridesmaids gowns are curated to enhance your chosen theme. Whether your wedding calls for a beachy boho vibe or a chic city elegance, our collection features a variety of designs to perfectly match the setting. From flowing chiffons to sleek satins, we offer a palette of styles to suit every wedding’s aesthetic.

Woman in formal gown, seated on pink couch, under neon sign that says

Real Love Stories

Real Brides

Five black stars in a row, likely representing a rating or score.

"My mom and I travelled a few hours away to come to Bliss. At first we were a little nervous about it. Once we walked in everyone was so friendly. They assigned you to someone and they helped zip dress etc. I ended up buying my prom dress here and it is stunning. Definitely coming back!! Thank you for the amazing experience!"

Five black stars in a row, rating or symbol.

"I came in with a small budget for my wedding dress and the ladies were so helpful and made my wedding dress dream come true! They have many options for many price points, make you feel beautiful and altered the dress to fit like a dream. I will be back for any formal dress I may need in the future!"

Five black stars in a row, rating or symbol.

"Bliss had an amazing range of sizes and styles and even carried many trendy dresses in larger sizes which can be hard to find. The staff were also super kind and helpful when it came to trying on dresses. There was also a great price range for any budget. I would definitely recommend!"

A Fit for Every Figure

At Bliss bridal & formalwear, we believe beauty comes in all sizes and shapes. That’s why our selection of bridesmaids dresses includes options for every body type, including plus size bridesmaid dresses. We offer a personalized fitting experience to ensure each bridesmaid feels comfortable and confident. With dresses that flatter and accentuate, we guarantee your bridal party will look as good as they feel.

Woman in a white off-shoulder wedding dress smiles in a bridal shop.
Woman in wedding dress smiling in a bridal shop, long sleeves, off-the-shoulder, floral detail.

Color Coordination Made Simple

Choosing the right color for your bridesmaids dresses can be a delightful yet daunting task. Our experts at Bliss bridal & formalwear are here to guide you through our extensive color palette. From pastel hues to bold statements, we help you find the perfect shade that complements your wedding theme and flatters each bridesmaid. Let us assist you in creating a beautifully coordinated look that enhances your wedding’s visual harmony.

CELEBRATE TOGETHER IN STYLE

From color palettes to silhouettes, our bridesmaid collection is designed to bring harmony and elegance to your wedding day. Each dress is crafted to complement the bride while letting every bridesmaid’s personality shine through. With timeless styles, flattering fits, and beautiful details, your bridal party will look and feel perfectly in sync for every unforgettable moment.

Woman in a strapless burgundy gown, standing with hand on hip. Studio shot.
Woman wearing a white halter top and black wide-leg pants with a side slit.
Woman in a navy blue off-shoulder gown with a thigh slit, posing outdoors.
Two women in terracotta-colored bridesmaid dresses, posing next to a coral wall.
Two women in burgundy formal dresses, posing outdoors.
Woman in beige formal dress, looking over her shoulder, on white background.
Four women in pink bridesmaid dresses walking on a brick path, smiling.
Three women in long, red dresses pose outdoors. One has a halter top, another has a cap sleeve, and one has a ruffled, one-shoulder design.
Woman in a dusty rose jumpsuit with pockets, smiling, indoors.
Woman in a dusty rose-colored gown, smiling, standing in a corner with textured walls.
Woman in a lilac halter neck maxi dress, standing with arms at sides.
Two women in burgundy dresses, one facing forward, the other turned, with outdoor setting.
Woman in a dark green, off-shoulder formal dress, posing against a light background.

Book your bridal party consultation today and embark on a joyful journey of selecting the perfect bridesmaids dresses with Bliss bridal & formalwear.